Together, the startup Spiff and Nordea Liv will turn the savings market upside down with a new social savings app.
Nordea Liv and Spiff enter into a cooperation agreement to develop a social savings app. By means of a few keystrokes you can set aside money for a trip together with your friends, your future dream home or your pension. The app is intended to motivate you to save in order to reach your goals. It is easy to save alone or together with family and friends.
"Our aim is to lower the bar and make it easier for everybody to save by offering them the most innovative, efficient and user-friendly saving and investment platform," says Carl-Nicolai Wessmann, founder and CEO of Spiff.
A new way in which to save
"Spiff offers us a new approach to saving that is easy, fun and social. It is more important than ever to save, especially now that individuals are made responsible for their own pensions," says Randi Marjamaa, CEO of Nordea Liv, adding that Nordea Liv is always on the outlook for new ways in which to promote saving.
"Being able to work together with a Norwegian startup and their approach to saving, is very exciting," she says.
Very shortly the Spiff savings app pilot will be launched for a selected group of users. The full launch of the app is expected before the summer.
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