Nordea has been arranging Investor Speed Dating events for three years now. Where did the idea come from and what is Nordea's role?
“The idea actually came from a single person, the Head of Startup & Growth Finland, Vesa Riihimäki, back in 2020. Seeing as we had thousands of startup and growth companies as customers and a wide network of investors around the world, he wondered ‘why not try to help match the two?’ We’ve been organising investor speed dating events ever since.
Our role in the speed dating is to curate the deal flow, i.e. match the ideas of the startup with type of investors and funding. The aim is to pre-match the interests of companies and investors beforehand to make sure that the one-to-one meetings in the event are as effective as possible. This pre-matching is actually where we get the best feedback. We want to make sure no one is wasting their time and the meetings can eventually lead to an investment.”
How does Nordea Investor Speed Dating work?
“Companies apply through our website to attend one of our closed speed dating events. As Nordea Startup & Growth is a house bank for thousands of startups and scaleups across the Nordics, we also check the fundraising plans of our customers and see if any could benefit from attending. Our Startup & Growth teams in each of the Nordic countries select which companies take part. Before each event, we share the data on the chosen companies with investors, who then get to choose which companies they would like to have a one-to-one meeting with on the day.”