Our strategy for the period 2022-2025 is about delivering best-in-class omnichannel customer experiences, raising the bar on our financial performance and driving further value creation for our shareholders.
We will deliver all this in a sustainable way – and develop the bank for the future.
Assumes CET1 ratio requirement of 15%, including management buffer.
Our upgraded 2025 target reflects the significant structural improvements made across the Group over the past four years, which support the delivery of high-quality earnings, with high profitability and low volatility.
Our key priorities
the best omnichannel customer experience
focused and profitable growth
operational and capital efficiency
Our 2025 digital targets
We will continue to drive further digital activity and business by continually developing our digital sales, products and services. We will also leverage data insights and analytics to drive even more personal and relevant services for our customers. This will ensure that we can fulfil all banking needs efficiently and smoothly – whenever and wherever our customers want – and continue to allocate more of our advisers’ time to complex issues.
~1 million more
digitally active customers (+25% vs 2021)
for daily banking (vs ~50% of features available in 2021)
All relevant products
available in “one shop” (vs ~50% of retail and SME products available in 2021)
#1 mobile bank
in the Nordics (maintain 2021 level)
Our sustainability targets
Sustainability is not just a requirement. If done properly, the transition towards a low-carbon world offer great business opportunities for us as a bank. At the same time, we want to make sure that we grow our business in a way that is consistent with our 2030 emissions targets. Our actions – and new sustainability targets – during the strategy period will focus on increasing positive impact while decreasing negative impact.
Promoting businesses and innovations with sustainable solutions of energy and infrastructure is a priority in our investment and lending policies and guidelines. The Nordea Green Bond and Sustainable-linked loan funding framework represent a further step in our effort to incorporate environmental considerations in our core operations.