“Customers continue to show strong interest in making a positive ESG (Environmental, Social and governance) impact through their savings,” says Sara Mella, Head of Personal Banking.
“Our ESG products are performing well and the ESG share of gross inflows into funds has increased to 34%. We have further expanded our sustainability-linked product offering, and across our Nordic markets customers can now use the Nora digital savings adviser to kickstart their children’s savings through ESG-balanced funds.”
Sara Mella explains that besides our digital solutions, customers can also expect more support from our advisers:
"All of Nordea’s customers should feel they have the information needed to make sustainable decisions about their finances. We firmly believe that with the right information, sustainable products such as sustainable funds will be a natural choice for most customers. We started asking our customers about their sustainability preferences several years ago, and our advisers are trained in ESG matters, so we’re well equipped to support them when they’re considering how to lend or invest in a more sustainable way.”
